Retailers begin seeing positive results from their mobile commerce efforts

Stephen Vagus
online shopping cart mobile commerce

Retailers using services from Unbound Commerce are finding more success in the mobile field Unbound Commerce, a provider of mobile commerce solutions for retailers, notes that those using its services have seen a significant rise in mobile revenue during the second quarter of this year. The company helps build and deploy dedicated mobile websites for those interested in supporting mobile payments. These mobile sites are vital in order to effectively engage mobile consumers. Businesses with sites that are not optimized for mobile viewing could be missing out on a major…

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The Future of Mobile Commerce

Note From The Editor
Mobile Commerce Future

Mobile commerce has become a powerful force in the business world. Smartphones are the most widely used electronic device in the world, so it was only a matter of time before commerce began to evolve to become more mobile-centric. As mobile technology continues to grow more prolific, new commerce structures are being formed to support the use of smartphones, tablets, and other devices. This will have a major impact on various business sectors and those that are unwilling to adapt could become a footnote in history, if not forgotten entirely.…

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QR Code Detective: Can you learn from the produce aisle?

Julie Campbell
QR Code Detective - California Giant Berry Farms

The fruits and veggies in your local supermarket may now be the most high tech items in the store. Although the fruits and vegetables in the produce department of the grocery store may seem like some of the most basic and natural items among the many aisles, the use of a QR code has now become commonplace as growers and distributers, alike are discovering the benefits of what these barcodes can do for sales while a customer is in store and to encourage repeat purchases. These quick response codes can…

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NFC technology based boarding system tests starting at Air France

Stephanie Beck
plane airline mobile technology qr code error

The airline is allowing passengers with enabled smartphones to take part in this trial service. Certain passengers on specific flights with Air France and who own smartphones that are NFC technology enabled will be able to take part in a trial boarding system for a span of six months as the airline tests the program. The near field communication boarding will be available only on flights between Toulouse-Blagnac and Paris-Orly. The service will take advantage of the Touch&Pass app from the airline that will use NFC technology to make it…

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UK companies could be missing out because of their avoidance of mobile commerce

Sam Lambert
mobile commerce london england UK

Survey suggests that many companies could be missing opportunities by not engaging mobile consumers The results of a new survey conducted by OnePoll suggests that a large number of the small and medium sized enterprises in the United Kingdom could be losing out on a lot of money because they do not have a sufficient mobile presence. Many businesses have shown some interest in mobile commerce, but have not yet taken steps to engage mobile consumers in any significant way. As such, they are losing touch with a changing consumer…

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