Visitors to the Buckwalter Greenway Trail in Bluffton, South Carolina, will be able to take an interactive tour powered by a series of QR codes situated throughout the park. The codes were chosen for the guided tour project because of their ability to dynamically connect mobile users with digital content.
Throughout the tour, walkers of the path will be able to listen to a narrative of the areas ecology and history. The narrative is voiced by local experts like Kristen Marshal Mattson of the Lowcountry Institute. The trail is not yet open to the public but the codes are already in place. Many people have already scanned the codes in anticipation for the trail’s opening later this year.
There are plans to update the QR codes every season to reflect the changes coming to the environment. New narratives will be embedded into the codes and will afford nature lovers a new perspective. Buckwalter Place officials also claim that the trail will be a great location for nature education and photography.
The project was funded by $100,000 from the South Carolina Department of Parks, Recreation and Tourism, as well as a $26,000 donation from several developers of Buckwalter Place.
“The trend going on with QR codes seemed appropriate for our knowledge-based project,” says developer Matt Green. Green states that there is a “cool” factor inherent with the codes that appeals to residents.