QR Code Press

Nocturnal Media brings augmented reality to board games

07/08/201307/06/2013 Stephen Vagus

Traditional gaming could benefit from augmented reality As gaming becomes more popular worldwide — quickly approaching $100 billion in global annual sales — traditional games have experience a resurgence in popularity. A growing number of people around the world are becoming more interested in board games and these games have garnered a strong following due to the community engagement that they offer. In an age where consumers are strongly interested in interactive technologies, however, whether board games have a future is somewhat dubious. In an attempt to make board games…

Augmented reality is a growing part of the retail and travel experience

05/14/201305/17/2013 Jorge Gonzalez

Augmented reality and technology Shopping trends

There have been a growing number of success stories that are encouraging companies to try more. photo via www.zaptap.com A recent success story using augmented reality in China is having a growing number of airports adopt AR technology as a part of the high tech travel shopping experience around the world. Mobile commerce has become increasingly popular among travelers and commuters. It hasn’t just been limited to augmented reality. The Frankfurt Airport has used QR codes on a wall to give travelers the opportunity to use their smartphones to…

Augmented reality can be creepy with Horrible Hauntings

12/04/201212/05/2012 Julie Campbell

The new release of the books is now using smartphones and tablets to enhance its Ghosts and Ghouls. Although books in the horror genre can be scary enough on their own, Goosebottom Books’ latest release of Horrible Hauntings has been enhanced with augmented reality in order to give the experience even more spine chilling flair. The legendary characters within its pages appear to come to life with its interactive features. The characters appear to move about in 3D, simply by using an augmented reality app on a smartphone or…