A Chitika mobile commerce study showed that Linux drives the fewest searches and iOS and Mac platforms drive the most. Though Google easily receives the most queries in terms of search engines – with a 92 percent share – but according to the Chitika ad network, when it comes to browsers, Google is not generating the mobile commerce traffic. Instead, it is Apple iOS mobile platform that is generating the highest number of queries, as 54 percent of its internet traffic performs searches. In second place is the Macintosh OS,…
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Google aims to improve mobile commerce through better smartphone load times
The search engine giant is addressing consumer frustration with mobile commerce website load times. Arvind Jain, the engineering director at Google Inc. is performing continual monitoring of the access rates of various mobile commerce websites and is striving to find new ways to achieve better speeds. The goal that Jain is pursuing is to make it possible for websites to load using mobile devices in twice the speed that is currently being experienced. In the United States, the average load time is about 9.2 seconds. This particular goal is only…
Read MoreGoogle Maps for Android primed for m-commerce
Google has just announced its latest move with its Maps for Android app, which has been angled toward e-commerce, but that now includes a new feature that allows smartphones and tablets based on Android to view their own position and use that to find what stores are nearby in some airports, malls, and even retail stores. Google has effectively brought its enormous online mapping software tools – which have already been able to effectively graph both real-world and digital footage – into the world inside so that users of mobile…
Read MoreNFC technology embraced by the mobile industry worldwide
This year, the worldwide adoption of near field communication (NFC) has taken off in the mobile industry, as Google Wallet has made its strong debut and top manufacturers of mobile devices, such as Samsung (Google), Nokia, LG, RIM, and ZTE, have been producing handsets enabled with the technology. In mainland China alone, there are more than 900 users of mobile devices, making it the region with the greatest potential for the future growth of NFC use. Companies that are aiming to connect with NFC suppliers or to research new innovations…
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