QR Code Press

RESULTCO creates virtual store fronts with QR codes

01/29/201201/28/2012 John Montgallo

As a part of its Detroit Storefront Project, RESULTCO is using empty store window display space in order to give QR codes to a creative, artistic, and highly commercial purpose. Each of these shopping display walls have been artistically designed to draw attention to various products and to encourage consumers to scan their associated QR codes in order to gain further information or make a purchase. The QR codes are accompanied by crisp, clear, and beautiful graphics that have a trompe l’oeuil effect. They are created with laser printing onto…

Is it the end of the QR code or have we just begun?

01/26/2012 Stephen Vagus

Online marketing and media solutions company bieMEDIA has predicted that the end of QR codes is on the horizon. The codes, which have gained acclaim from marketers all over the world, may be made obsolete by mobile visual searches. bieMEDIA claims that these visual searchers are more convenient for consumers and provide a more dynamic experience. In an effort to see this prediction come to fruition, bieMEDIA has invested in Mobile Acuity, a developer of visual search applications for mobile devices. With a single, large investment, bieMEDIA has become the…

Paperlinks QR code scanner now available on the Android Market

01/24/201201/24/2012 John Montgallo

Popular QR code generator and scanner, Paperlinks, which is known for its business friendliness, has just announced that it is now available on the Android Market. Android-based smartphone users can now download the app for free in order to be able to use a number of different kinds of QR code services. Paperlinks also provides businesses with Android NFC support. By using this new app, users of Android mobile devices will be able to rapidly and effectively create their own QR codes or scan those that have already been created.…

Massive QR code taken down from busy freeway in Hawaii

01/24/2012 Stephen Vagus

Department of Transportation workers took down a 16 square foot QR code posted on an exit sign found on one of the busiest freeways in Hawaii this week. The freeway was closed while workers dismantled the code, putting an end to what had been a stressful distraction for drivers. The code had been posted last week, though no one knows at exactly what time. The code took scanners to the website of UDOWN, a local fashion store. The company claims to have had no involvement whatsoever. As QR codes become…

QR codes find their way into India’s club scene with mixed results from consumers

01/19/2012 Jennifer Goula

QR codes are making their way to the clubbing scene in India. The Turquoise Cottage club in Delhi has begun using the codes as away to keep track of patrons. This is a new environment for QR codes, as they have been mostly used in marketing and promotion. Clubs regularly use stamps to keep track of visitors, especially those that are not of legal drinking age. The concept of interactive stamps is quite alluring to clubs as they will be able to use these stamps to engage patrons in a…