Mobile commerce driving ahead through couch commerce

couch commerce

Report highlights the growing trend of couch commerce Juniper Research has released a new report concerning mobile transactions and the so called trend of “couch commerce.” The report shows that mobile transactions are becoming more popular. The success of the mobile commerce industry has caused many large retail companies to move into the mobile space. Juniper expects that this trend will continue and gain speed as more consumers become comfortable with the concept of mobile commerce and NFC-enabled mobile devices become more available. Mobile devices beginning to replace static devices…

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Mobile commerce industry showing staggering growth

MCommerce

New report highlights the growth of mobile commerce Affiliate Window, a firm providing a wide range of services to the marketing industry, has released a new report concerning the growth of the mobile commerce industry. The report suggests that mobile commerce is growing at a staggering pace, exceeding some of the predictions made about the industry over the past two years. The pace at which mobile commerce is expanding is exposing more consumers to the industry and making them more comfortable with making mobile payments. This trend is expected to…

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Mobile commerce report shows it is increasing in popularity, while social falls

Mobile Commerce sales

IBM research indicates that in Q2 2012, smartphone shopping continued to climb. A new report issued by IBM has shown that mobile commerce has continued its upward climb through the second quarter of this year, while social media generated retail sales have taken a noticeable dip. The smartphone shopping share rose from 13.3 percent in Q1, to 15.1 percent in Q2. During the same time period, sales made through social media dropped to 1.9 percent, from having been 2.4 percent. The mobile marketing numbers from the Online Retail Sales Index…

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Mobile commerce adoption slow amongst travelers

M-commerce Travelers mobile apps

Mobile commerce grows, but is sluggish in some sectors Mobile commerce is expanding around the world. As an industry, it has managed to attract the attention and investments of several technology and telecommunications companies as well as financial institutions. The expansion of the mobile commerce industry is poised to bring a number of benefits to a large demographic of consumers, especially those that frequently travel around the world. Travelers, however, may not been keen to the concept of mobile commerce, according to a report from eMarketer, a travel management service…

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Mobile commerce adoption sluggish among SME retailers

Mobile Commerce

Report shows that SME retailers are slow to incorporate mobile commerce systems A new report from OnePoll, a survey-led market research company, shows that small market enterprise (SME) retailers are showing sluggish progress in their adoption of NFC-based mobile commerce services. Demand for mobile commerce has been growing amongst consumers, who have shown a great deal of interest in using their mobile devices to make purchases for goods and services. Mobile commerce is often considered to be a more convenient form of commerce, removing the need for physical currency and…

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