Tag: mobile marketing company

Cellit identifies QSR mobile marketing campaign best practices

Jesse Collins
Mobile Marketing Report

Leading mobile customer relationship management (CRM) systems provider, Cellit, which specializes in solutions for retailers, restaurants, and other businesses, has announced the results of a year-long analysis of nearly 9,000 mobile marketing campaigns, which was commissioned in 2001 by 125 quick service restaurant (QSR) clients. Cellit performed an analysis of client data to generate a range of data-driven conclusions and metrics that will assist QSRs in developing the best methods for success in mobile marketing. These were created to address the full mobile marketing lifecycle, which includes the most effective…

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New 2D barcode sweepstakes record set by SHAPE Magazine

Jennifer Goula
Microsoft Tag

Top women’s active lifestyle magazine, SHAPE, has announced the massive success of its mobile sweepstakes that used 2D barcodes… such as QR codes, and Microsoft Tags – which broke previous records of the use of the technology, with almost 400,000 scans. The sweepstakes was detailed in the November issue of the magazine in celebration of the 30th anniversary of the brand. The campaign was created by the mobile marketing company called Nellymoser, and involved an interactive sweepstakes that gave the magazine’s readers the chance to win one of nearly 1000…

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TagMyDoc service launches, enabling tech-savvy individuals to stamp a QR code on their documents

Stephanie Beck
TagMyDoc

A new online service has launched for those interested in plastering QR codes on their documents. TagMyDoc aims to help those familiar with QR codes to incorporate the mobile technology into their printed materials, whatever they may be. The service, while still in beta testing, may appeal to both college students and job seekers alike, as it will give these people access to a powerful promotional tool. At present, the service is free, though that may change in the future depending on how successful it ends up becoming. QR codes…

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Codee Software announces the release of its QR code product business edition

Julie Campbell
Small Business Mobile ad success marketing

Codee Software Inc. has announced that it has launched its first business product, which is called the Codee Business Edition and will help small and medium size companies to manage their QR code campaigns. The complete package includes the generation of QR codes, as well as analytics for their scans, and the management of mobile content of 10 unique barcodes. Moreover, it includes an unlimited number of monthly QR code scans. The product is aimed at companies that are hoping to take part in the m-commerce marketplace, which is currently…

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Layered Innovations launches its next platform

Jennifer Goula
Mobile-Commerce

Layered Innovations has announced the launch of its latest platform version. It is designed to provide clients with the ability to create and manage their mobile campaigns, themselves, as well as to measure the success of those campaigns and report on it. This new ability enhances the current controls on their platform, which include management of professional commerce, monitoring of client experience, and compliance with social media. Layered Innovations chief concept officer, Dusty Davidson explained the new elements of the platform by saying that the firm’s clients have been making…

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