QR codes stir up controversy in Pennsylvania court

QR codes mobile billing

Certain quick response codes that are visible on an envelope’s face have been found to violate the FDCPA. The United States District Court for the Middle District of Pennsylvania has ruled that QR codes that can be seen on the face of an envelope and that have an account number embedded within them are in violation of the Fair Debt Collection Practices Act (FDCPA). When visible quick response codes are used in conjunction with account numbers they become a privacy concern. According to the court, by using QR codes on…

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QR codes to provide HCC self guided tours

Scan QR Codes

Campus visitors will be able to use their smartphones or tablets to find their way around and learn more. Hutchinson Community College has now launched a new self guided tour program that uses QR codes and the smartphones and tablets of visitors in order to provide visitors with instant information while they work their way around the local college campus. The announcement was made during the college’s 85th anniversary celebration last weekend. The Hutchinson Community College will now have QR codes positioned at various buildings located all over the campus.…

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QR codes at Woolworths connect customers with farmers

QR code tracing fruit

The Meet the Grower program at the supermarket chain will help consumers find out where their food comes from. The massive grocery store chain in Australia, Woolworths, has just announced that it has started a program using QR codes to give its shoppers the opportunity to learn more about where the fresh fruits and vegetables they are purchasing have been sourced and who is behind growing them. The program started on July 1 and will continue onward, growing throughout the rest of the year. By scanning the QR codes, customers…

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QR codes used to assist customers with Purite cartridge changes

QR Codes

The barcodes link people to videos that provide them with the instructions that they need. Purite has just announced the latest enhancement that it has made to its product and customer support, through the use of QR codes that lead to innovative and yet easy to use videos that demonstrate the way that cartridges can be properly changed. These videos are tutorials for the replacement of water purification cartridges to make sure that it is done correctly. The system of using the QR codes is quite simple, as they are…

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QR codes campaign is now underway for Newcastle Brown Ale

qr codes beer tap

The mobile marketing effort is based on making a mockery of common consumer stereotypes. Newcastle Brown Ale is starting a new campaign using mobile video and QR codes to help attract the eye of consumers as they mock common stereotypes that many people currently hold about beer that is crafted by hand. The playful mobile marketing campaign is used to be both amusing and informative. For instance, one of the common beliefs is that this type of beer is hard to find and that it is available only at a…

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