QR Code Press

U.S. government uses QR codes for vehicle tracking system

05/31/2011 Stephen Vagus

QR codes are often associated with some form of marketing. However, the codes can also be used to easily distribute relevant information on a variety of topics. In the past year, QR codes have seen a boom in popularity, becoming much more familiar to the average consumer than in bygone years. They have clear appeal to marketers, but more government agencies are beginning to take note of the codes and how they can be used to connect with citizens and provide them with new and detailed information. The U.S. Department…

So how will you wear your code?

05/26/201105/22/2011 John Montgallo

Spurred by the enormous popularity of smart phones, QR codes are becoming a staple of advertising. They are enabling companies to interact with consumers in a way that was rare before the code’s existence. Consumers, while still not entirely familiar with the codes, have taken a liking to them as well. QR code scanning has increased dramatically over the past year, further proving that the codes are more than novelty. Flexsystems USA, a manufacturer and importer of custom labels based in San Diego, California, has begun offering QR code services…

Nothing says home like a QR code

05/23/201105/21/2011 Jennifer Goula

QR codes have been showing up in Saskatchewan, Canada, much to the surprise of its residents. The codes have become a mobile marketing phenomenon but still remain mysterious, blocky symbols to many people all over the world. While marketers continue to use the codes in advertising, the codes have caught the eye of the Saskatchewan government, who is eager to leverage interactive technologies to enhance the lives of citizens. The Government House in Saskatchewan has hosted royalty and a number of prestigious dignitaries throughout its long history. While the building…

QR codes tell the story for you

05/18/201105/18/2011 Sam Lambert

Rarely does anyone ever catch a glimpse of what happens behind the scenes at major corporations. Transparency, while lauded by officials, is rare in complex relationship between consumer and business. The relationship is kept alive by the products the company provides. However, much is lost in the process of manufacturing these products. Stories from their makers go untold as acclaim for a popular product is often seized by corporations rather than the ones that made it. A new company based in Madrid, Spain, is looking to offer its customers a…

Patch Products, a family gaming leader, releases QR codes linked to product videos

05/18/2011 Stephen Vagus

QR codes have made their way to the realm of family entertainment. Patch Products, a manufacturer and marketer of family friendly board games and card games, has unveiled their plans to use the codes on the packages on a number of their products. The company has taken a particular liking to the codes for their ability to quickly distribute information to consumers. More businesses are using the codes for this very purpose. The codes will be featured on some of the packaging for the company’s products. When scanned with a…