QR Code Press

ERMedStat adopts QR codes as a way to better serve people in emergency situations

03/09/201203/09/2012 Sam Lambert

QR codes have become very popular. This popularity has helped them spread to a variety of industries that are using the codes for purposes beyond marketing. In the world of medicine, the codes are generating a great deal of attention for their ability to distribute information quickly. Their appeal to medical personnel is amplified by the availability of smart phones and other mobile devices capable of scanning the codes. ERMedStat, an emergency health care service based in Tennessee, has just begun using QR codes as a way to better serve…

Sitomic releases print ad tracking with QR code manager

03/09/201203/09/2012 Jennifer Goula

Sitomic.com has announced the launch of its QR Code Manager, which allows businesses to launch several QR code campaigns simultaneously and use them to collect visitor data from a number of different sources, making the successes of print ads much easier to track. Until now, it has been very challenging for marketers to obtain statistics from their print campaigns. However, the use of QR codes has made it far easier to measure the activity generated from those advertisements. The concept is that a unique QR code is created for every…

Tumblr blog shows off less-than-perfect QR code campaigns

03/08/201203/08/2012 QR Code Press

QR codes have become a staple in mobile marketing, but some companies using the codes for their campaigns have fared more poorly than others. Some companies have become overzealous with their use of the codes, incorporating them into campaigns before they have an adequate understanding of how they work. This has led to problems with consumers, as they are either unable or discouraged from scanning the codes. Usually, these faulty campaigns are swept beneath the proverbial rug, but a new Tumblr blog is shedding some light on the matter. WTF…

National Car Rental announces QR code offers for Emerald Club Executive members

03/07/201203/07/2012 Jennifer Goula

Leading business travel car rental company, National Car Rental, has announced that its Emerald Club Executive Elite members now have an exclusive offer for a 2012 Toyota Avalon sedan, through the use of a QR code decal. There are 5,000 of these vehicles which are now available for those members to rent from 25 airport locations from now through August 2012. This new program underscores the commitment that National has made to offering frequent business customers premium vehicles. The Emerald Club at National Car Rental, is the first frequent renter…

Scan mobile company uses QR codes to create a stir among the crowds

03/06/201203/06/2012 L. Green

*Great video by scan.me explaining what a QR Code is Founded in 2011 by Garrett Gee, a Brigham Young University student, Scan is a company that creates technologies such as NFC image recognition and QR codes in order to bring businesses and individuals from the real world together into the digital sphere. It has not yet been a year since Scan’s app was released, and it has already received over 10 million downloads from the Android Marketplace and the Apple App Store. There are users of the application in over…