QR Code Press

Scanning QR codes while recycling can win prizes

05/16/201205/16/2012 L. Green

London recyclers will find barcodes on bins inside and outside some Tube stations A new promotion in central London to encourage recycling is using QR codes to provide commuters with gift vouchers for theaters in the West End, and shop on High Street. The strategy is designed to give smartphone using recyclers the chance to obtain these vouchers by scanning the barcodes that are affixed to the various bins in and around several transit stations. There will be 600 bins featuring QR codes in Westminster and Camden. The hope is…

Report shows QR codes more popular in Germany than they are in the UK

05/04/201205/04/2012 John Montgallo

QR code use varies throughout Europe The response from consumers regarding QR codes has been divided. Many mobile consumers have shown disinterest in the codes because they do not offer adequate incentive to encourage these people to scan them. Others have begun avoiding the codes because of suspicion that they may be linked to malicious content. In Europe, QR codes are faring quite well, having shown a resistance to nefarious manipulations as well as many companies providing rewarding incentives. The codes are most popular in the United Kingdom and Germany,…

West Midlands police in the UK use QR codes to catch suspects

04/21/201204/21/2012 Jesse Collins

Police from West Midlands in the UK are using QR codes for a suspect gallery. The West Midlands Police have announced that they are giving smartphone users a whole new way to take part in the fight against crime by encouraging them to scan a QR code that leads them to a “rogues gallery” of various suspects that are currently wanted by that force. Those police have come up with various billboards that include the barcodes that can be easily scanned using mobile devices such as smartphones and tablet computers.…

Simon on the Streets launched new QR codes campaign to raise funds for the homeless of the UK

01/02/2012 Stephen Vagus

QR codes are widely known for their uses in marketing, but their uses in the world of charity are gaining momentum. Simon on the Streets, a homeless charity based in the United Kingdom, has launched a new QR code campaign with the help of Propaganda, an agency of business strategists. Together, the pair have printed QR codes on simple pieces of cardboard and placed them around the towns of Leeds, Huddersfield and Bradford. The codes have been placed amongst blankets, bottles of water and a bag full of useful goods…

Betfair takes another stab at QR codes by shaving them into the heads of footballers

11/11/201111/11/2011 Stephen Vagus

Betfair, the world’s largest online betting community, is gearing up for the Football Association Challenge Cup (FA Cup). The event will be held in the UK, as is customary, and will pit a number of football teams against one another for one of football’s most coveted awards. Betfair is sponsoring the Bromley Football Club this year and has decided to use QR codes to help generate hype around the team. Betfair used the codes earlier this year to promote two of Britain’s beach volleyball champions. This time around, the codes…